Home »SALES AND PERSUATION TECHNIQUES - SPT
Course Overview
This course is designed to enhance sales professionals' ability to effectively persuade, negotiate, and close deals. Participants will learn key sales strategies, communication techniques, and the psychology of persuasion to build strong client relationships, overcome objections, and increase sales success. The course emphasizes ethical persuasion and offers practical methods to handle diverse customer needs and buying behaviors.
Training Program Details
| Training Duration | - 18 - 22 Hours (Flexible Schedules)
- Regular Sessions: 1 to 2 Months
- Fast Track Sessions : 3 to 5 Days
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| Certifications: | - Sales and Persuation Techniques (SPT) Certification from American Institute of Professional Studies (AIPS), Washington D.C, USA. (Optional)
- Sales and Persuation Techniques (SPT) Certification from Knowledge and Human Development Authority (KHDA) government of Dubai, UAE.
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| Examinations | - American Institute of Professional Studies (AIPS) 2 hours Pen Paper Exam.
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| Learning Aids | |
| Course Material | - Hard / Soft Copy of Study Material
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| Language of Instruction | |
| Instructor Helpline | |
| Registration Requirements | - Passport Copy
- Curriculum Vitae to assess eligibility
- 2 passport size photographs
- Course Fee
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| Mode of Payment: | - Cash / Cheque / Credit Card / Bank Transfer.
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Who Needs this Course?
- Sales professionals
- Business development teams
- Account managers
- Customer relationship managers
- Anyone involved in direct sales and client-facing roles
Course Benefits
By the end of the course, participants will:
- Master the art of persuasion and influence in sales
- Improve negotiation techniques and objection-handling skills
- Enhance active listening and customer rapport-building
- Increase confidence in pitching products and closing deals
- Learn ethical persuasion methods for long-term relationships
- Understand the psychology behind customer buying decisions
Course Contents
Module 1: Introduction to Sales & Persuasion Techniques
Module 2: Building Trust and Rapport with Customers
Module 3: The Psychology of Persuasion in Sales
Module 4: Effective Communication & Active Listening Skills
Module 5: Overcoming Objections & Turning “No” into “Yes”
Module 6: Closing the Deal – Techniques & Strategies
Module 7: Negotiation Skills for Sales Professionals
Module 8: Managing Client Expectations and Delivering Value
Module 9: Ethical Persuasion in Sales
Module 10: Practical Application & Real-Life Sales Scenarios
